D P R I A N
D e a r I n s a n i t y T e a s e r
D e a r I n s a n i t y T e a s e r
An unofficial promotional teaser for DPR IAN's second EP 'Dear Insanity...'
DPR IAN shows us his manic highs with the Dear Insanity… EP. The title comes from the character in his MITO storyline called “Mr. Insanity,” who was introduced in the previous record, Moodswings In To Order.
C o n s u m e r P r o f i l e
Consumer Profile Name: Zel, Age: 23, Gender: Male
Occupation: Uni Student (Media Comms) / Model (Side gig)
Pain Points:
- Struggles to manage time effectively, Academic Pressure from juggling multiple classes
Sweet Points:
- Enjoys engaging with the community, Actively seeks unique experiences and events, Enjoys making lifelong memories, building friendships, and experiencing personal milestones.
Goals & Motivations:
- Discovering Emerging Artists
- Creative Expression (through modelling)
- Desire to make a positive impact on the society.
Taste for Music & Fashion:
- Has a diverse taste in music, including alternative rock, indie, and K-pop.
- Favourite Artists include DPR IAN, Dean, Twenty-One Pilots and Billie Eilish.
- His fashion sense is contemporary and urban, often incorporating streetwear elements into his style. He likes to stay updated with the latest fashion trends.
Reasons for being a DPR IAN fan:
Relatable Lyrics, Unique Sound, Creative Music Videos, Authenticity.
S t y l e s c a p e
I d e a t i o n / V i s u a l R e f e r e n c e
Regarding the art direction of this project, I heavily referenced the music videos from this album. His lore and this album heavily talks about this dreamlike realm called “The Other Side.”, the instability of his mind and the state of losing his sanity.
S t y l e f r a m e s
A n i m a t i c
